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Director, Investment Thought Leadership

BNY Mellon

Director, Investment Thought Leadership

full-timePosted: Aug 28, 2026Updated: Aug 29, 2026New York, NY, United States

Job Description

BNY Wealth is seeking a Director, Investment Thought Leadership to build and lead our investment content strategy and execution. This role will be responsible for shaping a best-in-class content marketing function focused on translating the insights of the Chief Investment Office into compelling, relevant, and timely communications for clients, advisors, and internal stakeholders.This is a strategic leadership role for a content specialist with deep wealth management and investment communications experience — not a broad-based general marketing position. The successful candidate will define the vision, cadence, and execution model for investment-related content, ensuring our communications clearly articulate market perspectives, investment philosophy, and broader thought leadership in ways that resonate with wealth clients and the teams who support them.Key ResponsibilitiesLead the development and execution of BNY Wealth’s investment content marketing strategyBuild a structured content program that supports communications to wealth advisory clients, advisors, internal partners, and the Chief Investment OfficeDevelop content that conveys:Investment philosophyMarket perspectivesTimely market developmentsThought leadership themesDefine the appropriate editorial and communication cadence across weekly, quarterly, bi-annual, and event-driven contentReassess and enhance existing content forums and communication vehicles to improve consistency, relevance, and impactPartner closely with investment subject matter experts and senior leaders to translate complex ideas into clear, compelling, and client-relevant contentServe as the strategic owner of the content function, setting quality standards and defining what best-in-class looks like for wealth and investment communicationsProduce and/or oversee the creation of high-quality investment and market content with minimal need for senior-level editing or reworkHelp elevate senior leaders as thought leaders by streamlining the content development process and reducing their involvement in day-to-day editing and proofreadingBuild and potentially manage a broader content capability over time, including the opportunity to hire or lead additional specialized talent as the function evolves QualificationsSignificant experience in content marketing, investment communications, editorial strategy, or thought leadership development within wealth management, private banking, asset management, or broader financial servicesStrong expertise in investment and market-related content, particularly for wealth management or high-net-worth/client advisory audiencesDeep understanding of financial topics, including:Asset classesFederal Reserve and macroeconomic policyMarket dynamicsInvestment themesPortfolio and wealth planning conceptsDemonstrated ability to build content programs strategically, not just execute individual deliverablesExceptional writing, editing, and storytelling skills, with the ability to translate complex financial subject matter into clear, engaging, and client-friendly contentProven ability to work effectively with senior stakeholders, advisors, portfolio strategists, and subject matter expertsHigh degree of independence, judgment, and strategic thinkingStrong understanding of how content supports client engagement, advisor enablement, and thought leadership in a wealth management contextExperience working in or closely with a Chief Investment Office, investment strategy team, wealth platform, or advisory business preferredPeople management or team-building experience is a plus

Locations

  • New York, NY, United States

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