Position: New Commercialization ManagerLocation: Raipur, ChhattisgarhPosition Purpose The New Commercialization Manager is responsible for driving and ensuring a rock-solid platform for robust and successful launches in the region.Job Responsibilities:Develop key insights into crop and segment as well as brand experiences to ensure strong and relevant positioning of the productDevelop through knowledge and understanding of all new commercialization brands for laying out value Plot Demos (VPDs) for Commercial CP portfolioActive member of launch teams & liaise with Marketing and IFS teams for development of VPD protocol and execution Marcom team on communication conceptsMember of PCT & actively involve from concept creation (L-6) to Launch(L) stage and help in compiling key customers unmet needs and value drivers in key crop and pest segmentsUnderstand growers CTQs and key insights on the grower practices.Establish KPIs and KPMs of the new product and identify differentiators and delighters and gaps if anyDevelop thorough knowledge on NBCAs value in use, positioning and overall competitive landscapeTrain the New Commercialisation Assist, Market Ignition Executives and teamsAssist in driving the targeted stakeholder-Grower & channel exposure to the prelaunch products by excellent coordination with the Sales and DG teamTimely submission of LPD reports & data analysis RequirementsExperience and Education:Bachelors/Masters Degree in Agriculture/PhD in AgricultureExperience –5 to 15 years’ experience in CP/pesticides managementExperience of managing CP (Insecticides, Herbicides, Pesticides, Fungicides)Excellent verbal and written communication skillsStrong interpersonal skills, critical thinking and problem-solving skillsStrong project management, systems and technical, and time management skillsSolutions approach and Decision makingKnowledge, Skills and Abilities Good experience in Field Crops & crop management techniquesUnderstanding of agronomy and modern crop production; in particular horticultural croppingGood experience with Agro chemicals (Insecticides, Pesticides)Good communication -oral and written- in both English and local language.Excellent interpersonal skillsObjection management skill & Problem-solving abilityStrong commercial acumen, understanding of the margin structure, conceptualizing schemes and articulating