Paid MediaJob Description:Key ResponsibilitiesStrategic Leadership & Revenue Growth (50%)Media Strategy: Define and execute the overarching paid media strategy across platforms like Google, Meta, LinkedIn, and programmatic networks.P&L Management: Own media business unit targets, forecasting, and commercial planning.ROI Optimization: Drive customer acquisition, retention, and revenue growth through data-led, result-oriented campaigns.Operations & Campaign Governance (30%)Budget Governance: Oversee, allocate, and optimize large-scale media budgets to maximize cost efficiency and Return on Ad Spend (ROAS).Cross-Functional Execution: Collaborate closely with creative, servicing, and analytics teams to ensure seamless campaign delivery.Performance Tracking: Monitor KPIs (e.g., CPA, CPL, CTR) and apply insights for continual media efficiency.Team Leadership & Capability Building (20%)Team Mentorship: Lead, mentor, and upskill team leaders and performance managers.Innovation: Foster a culture of testing, automation, and continuous improvement (including adopting AI marketing tools).You’d fit right in, if you:Are any Graduate/MBA with 6–8 years of relevant work experienceHave experience of both Google & Meta platformsHave strong team management experience managing multiple teamsHave experience in managing large advertising spends across multiple accountsHave strong project management skills including demonstrated ability to think end-to-endHave excellent problem-solving and analytical skillsHave excellent communication and stakeholder management skillsOffice Timing - 5 days working. Hybrid , 3 days WFO. Regular 10.30 to 7.30 ,Location:MumbaiBrand:IprospectTime Type:Full timeContract Type:Permanent