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Manager, Planning

Dentsu

Manager, Planning

full-timePosted: Aug 4, 2026Updated: Sep 3, 2026Buenos Aires

Job Description

Job Description:ROLE PURPOSEThe Manager role is a critical junior/mid-level role with 1 role reporting to them, potentially more in time and they will report directly into the Senior Manager & Associate Media Director. The Manager works very closely with the Senior Manager leading the strategic direction with help from their AMD and is tasked with being a marketing partner for the clients. The Manager must demonstrate a strong working knowledge of the media space (Traditional and Digital media preferred) and available media research and systems. The Manager helps manage the day to day by assuring focus on key client objectives and communicating appropriate resource needs to meet ongoing client goals and objectives.This position is for the Offshore Team of Dentsu Argentina, and works for teams located in Dentsu's agencies in other countries. Has a local support team that leads the integration and relationship with the other members of the Offshore Team in Argentina.TASKS AND RESPONSABILITIESExperience working on one large account (ideally retail).Understanding of all media channels and experience coordinating across multiple media disciplines (SEM, Social, TV, OLV, OOH, Radio etc).Experience with upper funnel media awareness campaigns.Ability to coordinate with creative agencies on creative assets and accounts needs.Ability to coordinate with multi-channel teams to design cutting-edge, strategic and thoughtful integrated media plans across a myriad of awareness-based channels (TV, CTV, Video, Social, Programmatic and Audio).Comfort owning and communicating directly with clients on questions/concerns and specific media initiatives.Helps evaluate timelines and manage day to day deliverables,Experience w/ analyzing competitive landscapes, pulling reports using agency tools and compiling insights.Managing a large Media Budget and Flowchart.Drive media channel selection and be forward thinking on new opportunities.As part of the Offshore Team of Dentsu Argentina, you must actively participate in the weekly virtual networking meetings with other members of the Argentina offshore team.You must also participate in the Offshore Team's peer-to-peer engagement activities held periodically in our Buenos Aires offices, except for those who are not located in that city.QUALIFICATIONSBachelor’s degree or equivalent experience will be valued.3 - 4 years of total experience.Relevant media planning and buying experience with specific digital focus.English Language proficiency for email and verbal client communication.Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc.Hands on experience with media planning and/or activation across the following channels: Paid Search, Paid Social, Programmatic, Native, Video, CTV/OTT, etc.) and traditional (TV, Print, OOH, etc.)Thrives in a fast paced, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentumStrong analytical skills, ability to relate results to client business objectivesStrong project management skills..PERSONAL SKILLSStrong communication skills, both verbal and written.Ability to build strong relationships with the teams you work with.Proactivity and collaboration with colleagues.Attention to detail and precision in your work style.Integrity, autonomy, and self-motivation.#LI-CA2Location:Buenos AiresBrand:IprospectTime Type:Full timeContract Type:Permanent

Locations

  • Buenos Aires

Skills Required

  • specific digital focusintermediate

Required Qualifications

  • Bachelor’s degree or equivalent experience will be valued. (experience)
  • 3 - 4 years of total experience. (experience, 4 years)
  • Relevant media planning and buying experience with specific digital focus. (experience)
  • English Language proficiency for email and verbal client communication. (experience)
  • Ideally familiar with Media Ocean, DDS, Nielsen Ad Intel, Pathmatics, Media Tools, Web Analytics, Ad Servers, Media Research tools, etc. (experience)
  • Hands on experience with media planning and/or activation across the following channels: Paid Search, Paid Social, Programmatic, Native, Video, CTV/OTT, etc.) and traditional (TV, Print, OOH, etc.) (experience)
  • Thrives in a fast paced, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum (experience)
  • Strong analytical skills, ability to relate results to client business objectives (experience)
  • Strong project management skills.. (experience)

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