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Senior Brand Manager

Mondelez International

Senior Brand Manager

full-timePosted: Aug 4, 2026Updated: Sep 3, 2026Malaysia, Selangor

Job Description

Job DescriptionAre You Ready to Make It Happen at Mondelēz International?Join our Mission to Lead the Future of Snacking. Make It With Pride.Working with cross-functional and regional teams, you will implement a portfolio strategy aligned with the brand vision to drive sustainable growth. You will support profit and loss management, future business development plans, and objectives—including new product development and platform opportunities.How you will contributeWorking with internal and external stakeholders, you will:Lead brand portfolio strategy and priorities to enable consumer-centric growth across the portfolio.Develop annual marketing plans, setting clear objectives and allocating resources effectively.Recommend and execute integrated commercial and marketing plans that deliver on revenue, profit forecasts, and share objectives.Develop and implement integrated marketing communications rooted in deep consumer insights and brand positioning to win with consumers.Bridge the gap between marketing and commercial teams, leveraging strong route-to-market knowledge and commercial acumen.Manage stakeholders at multiple levels, operating as a solo contributor reporting into the Cluster Marketing Director.Requirements:Bachelor’s degree in Marketing, Business Administration, or a related field (required)Minimum 7–10 years of progressive experience in brand management or marketing, preferably within FMCGProven track record of managing brand P&L and delivering commercial resultsExperience in new product development and go-to-market launchesExperience managing export markets or working across multiple geographies is a strong advantageStrong understanding of route-to-market strategy and distributor-led modelsProficiency in consumer insights, market research, and data-driven decision-makingDemonstrated ability to develop integrated marketing communications (ATL & BTL)Commercial acumen with the ability to translate brand strategy into sales outcomes No Relocation support availableBusiness Unit SummaryMondelēz International in Southeast Asia is in five countries serving 19 markets with more than 18 nationalities and 7,500 employees. This group is emerging as one of the fastest growing regions in Asia, the Middle East and Africa, and we are proud of consistently producing high quality products in nine manufacturing sites. We are market leaders in key snacking categories, making and selling brands like Oreo and Tiger biscuits, Kinh Do mooncakes, Jacob’s crackers, Cadbury Dairy Milk chocolate, Tang powdered beverage, Halls candy and Eden cheese. We set the benchmark in being a responsible business and contributing to the communities in which we operate.Mondelēz International is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation or preference, gender identity, national origin, disability status, protected veteran status, or any other characteristic protected by law.Job TypeRegularBrand & Portfolio ManagementMarketing

Locations

  • Malaysia, Selangor

Skills Required

  • brand managementintermediate
  • new product developmentintermediate
  • consumer insightsintermediate

Required Qualifications

  • Bachelor’s degree in Marketing, Business Administration, or a related field (required) (degree in marketing)
  • Minimum 7–10 years of progressive experience in brand management or marketing, preferably within FMCG (experience, 10 years)
  • Proven track record of managing brand P&L and delivering commercial results (experience)
  • Experience in new product development and go-to-market launches (experience)
  • Experience managing export markets or working across multiple geographies is a strong advantage (experience)
  • Strong understanding of route-to-market strategy and distributor-led models (experience)
  • Proficiency in consumer insights, market research, and data-driven decision-making (experience)
  • Demonstrated ability to develop integrated marketing communications (ATL & BTL) (experience)
  • Commercial acumen with the ability to translate brand strategy into sales outcomes (experience)

Responsibilities

  • Working with internal and external stakeholders, you will:
  • Lead brand portfolio strategy and priorities to enable consumer-centric growth across the portfolio.
  • Develop annual marketing plans, setting clear objectives and allocating resources effectively.
  • Recommend and execute integrated commercial and marketing plans that deliver on revenue, profit forecasts, and share objectives.
  • Develop and implement integrated marketing communications rooted in deep consumer insights and brand positioning to win with consumers.
  • Bridge the gap between marketing and commercial teams, leveraging strong route-to-market knowledge and commercial acumen.
  • Manage stakeholders at multiple levels, operating as a solo contributor reporting into the Cluster Marketing Director.

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