ResponsibilitiesIdentify and develop new business opportunities with Automotive OEMs, Tier 1/Tier 2 suppliers, and ecosystem partners in Taiwan.Responsible to the business growth by driving customer engagement, demand creation activities, and opportunity development.Develop and execute related automotive products and applications promotion strategy and Go-To-Market plan in TaiwanBuild and maintain relationships with key stakeholders across the automotive value chain.Work closely with sales teams and account managers to develop account strategies and customer engagement plans.Execute product promotion activities and go-to-market programs for automotive solutions.Gather market intelligence, customer requirements, and competitive insights to support business planning and product positioning.Collaborate with product management and engineering teams to communicate customer feedback and market requirements.Drive design-in and design-win activities by coordinating internal resources and customer engagements.Deliver product and solution presentations to customers, distributors, and ecosystem partners.Participate in industry events, trade shows, and technical forums to promote company solutions and strengthen industry relationships.Qualifications RequiredBachelor's degree in Electrical Engineering, Computer Engineering, Business, or a related field.5-8 years of experience in business development, sales, product marketing, field applications, or account management within automotive, semiconductor, electronics, or technology industries.Basic understanding of automotive industry structure, including OEMs, Tier 1 suppliers, and automotive electronics technologies.Strong relationship-building and customer-facing skills.Excellent verbal and written communication skills in both Mandarin and English.Strong presentation and stakeholder management skills.Self-motivated, proactive, and able to work effectively in a cross-functional environment.More information about NXP in Greater China...#LI-7743