Own portfolio or big strategic brand strategy to maximize the franchises business to achieve earnings and revenues objectives. Define and Drive the portfolio or big strategic Brand Strategy, drive the growth and lifecycle management, forecast revenue and Opex, ensuring the realization of revenue and profitability targets in China. Interface with medical, GAMA and other functions as supporter.Assist the Marketing Lead to build marketing capabilities of the product management team to achieve effectiveness and efficiency of the business.ResponsibilitiesExecution of brand tactitcsTranslate brand strategies to POA for responsible brand as supporter;Execute brand tactics, manage projects independently in terms of managing budget, setting KPI, tracking progress and resolving issues;Develop brand promotional materials and trainingDevelop brand DA, promotional slides, publication if needed and internal traing materials;Train Field Force on product strategy and POA;Support to develop brand plan & management & cross-functional leadershipAnalyze market trend, competitors situation to support developing brand strategy;Explore customer insight and brand value proposition to support developing brand strategy;Track progress towards brand target timely;Support cross-functional brand leadership – across Field Force, Account mgmt, medical, legal, regulatory, etc POSITION RESPONSIBILITIESAccountableFlawless execution in marketing activities and manage project independently;Develop brand promotional materials and internal training materials;Sales training;Actively participate campaign development; Shared Accountability BP & Op Plan and influence sales targets and brand A&P allocations;Develop marketing mix & POA;Interface with cross-functional team; ORGANIZATIONAL RELATIONSHIPSRTAL /Sales lead/RSIMs/LSOs (For big strategic brand, need to all sales team)Market Access LeadMedical Affairs LeadGCO Marketing services, Business Analytics & Insights (BAI) EDUCATION AND EXPERIENCEQualifications:Bachelor degree or above, major in Medical or Medicine Good command of oral & written English5-8 years marketing experience with above 12 months SBM experience TECHNICAL SKILLS REQUIREMENTSIndicate the technical skills required and/or preferred, as applicable.Expect candidates to demonstrate these competencies:Functional/Technical SkillsActs DecisivelySeizes AccountabilityGrows SelfChange AgileSelf AwarenessCommits to “One Pfizer”Peer Relationships Expect candidates to demonstrate these commercial /management competenciesMarket, Customer, and Competitor insightStrategic and operational business/Market planningMarket ExecutionMarketing InnovationData analysis, interpretation and communicationPerformance and program metrics Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.To learn more about acceptable and prohibited uses of AI during the recruitment process, please review our candidate AI-use guidelines available on Pfizer Careers. Marketing and Market Research