Lesson & Range Group Sales - Marketing Department, Golf Business (C&M)
Rakuten
Lesson & Range Group Sales - Marketing Department, Golf Business (C&M)
Job Description
Job Description:Business OverviewThe golf business unit within Rakuten Group's Commerce &Marketing Company operates Japan's largest golf course reservation platform,"Rakuten GORA," while also developing multifaceted services thatshape the future of the golf industry. With the mission to "Bringhappiness to both golf players and supporters" and "Pioneer a newfuture for golf through innovation," we actively diversify our businessbeyond reservations, expanding in both B2C and B2B domains. Regardless ofwhether they joined as new graduates or mid-career professionals, our diverseteam members work together to drive business growth and revitalize the entiregolf industry. Department OverviewThe Marketing Department's Lesson & Range Group operates aplatform connecting golf lesson schools and indoor practice facilitiesnationwide with users who want to start or improve their golf skills,boasting the No. 1 record in the number of listed facilities. We are currently not only expanding our existing reservation portalbusiness but also pursuing a grand mission of "creating newmarkets" with the aim of revitalizing the entire golf industry, and wework toward this goal every day. Rakuten GORA Lesson Reservation Servicehttps://gora.golf.rakuten.co.jp/doc/cnt-lesson/ Position:Why We HireThe golf industry faces a challenge: many people perceive golfas "exclusive" and "difficult to improve at," causingthem to quit before discovering its enjoyment. We are convinced that the keyto breaking down this barrier lies in "lessons."Currently, Rakuten GORA's lesson and school business goes beyond being amere reservation portal, embracing the VISION of "creating a new marketin the golf lesson industry and increasing the number of golfers who enjoythe sport for life." Leveraging Rakuten's vast user base and data, weaim to maximize client acquisition, optimally connect users with facilities,and revitalize the entire industry.As we enter a phase of service expansion, we are looking for partners tojoin us in shaping the future of golf beyond existing frameworks. Won't youjoin us in spreading the appeal of golf? You will be able to plan and execute new customer acquisitionmodels that go beyond the framework of existing portal sites, driving digitaltransformation in the golf lesson industry and attracting beginners into theworld of golf. You will be responsible for planning, proposing, and executing initiativesby leveraging Rakuten GORA's user base, Rakuten Points, and the group'smarketing data as powerful assets.This is a socially significant role that addresses the challenge of "Istarted golf but can't improve and don't know where to go," expandinggolf's reach as a lifelong sport. Position DetailsIn this position, you will conduct consulting sales for newmember proposals to Rakuten GORA and maximize customer acquisition forexisting member facilities, targeting golf lesson schools and indoor practiceranges nationwide. Beyond mere sales, you will lead data-driven planning andmarketing initiatives, contributing to the overall expansion of theservice.・New business development (50%)・Consulting sales for existing clients (50%)・Proposals for on-site improvements・Planning/proposing campaign strategies・Data analysis ・Implementing offline marketing to promote Rakuten GORA services to lessonmanagement corporations Work Environment・Total employees: Approximately 150 ・Marketing department: Approximately 20・Age range: Primarily 20s to 30s New graduate vs. experienced hire ratio: 20% new graduates, 80% experiencedhires ・Implementing offline marketing to promote Rakuten GORA services to lessonmanagement corporations・Experience in corporate sales at a general trading company・Experience in corporate sales at a housing equipment manufacturer・Appointed as assistant manager within 3 years of joining the company・Promoted to manager within 5 years of joining the company and currentlyexcelling in the roleMandatory Qualifications:・Corporate sales experience (3+ years in new businessdevelopment/proposal sales)・Logical thinking and data-driven problem-solving skills・Strong communication skills to coordinate projects smoothly withinternal/external stakeholdersDesired Qualifications:・Sales experience in intangible products, web advertising, andportal sites・Practical experience in marketing initiatives (campaign planning, SNSmanagement, SEO/advertising operations, etc.)・Experience in store business or school business operations/consulting・Deep knowledge of the golf industry or strong passion for "energizingthe sports business"Other Information:Additional information on LocationRakuten Crimson House 1-14-1 Tamagawa, Setagaya-ku, TokyoAdditional information on English Qualification TOEIC Score exceeding 800 (or similar level of English ability)or a University Degree earned in an English-speaking country. Proof of qualifications will be required by the time of the job offer.If no evidence is available to prove the qualifications denoted above,taking an IP test, organized by Rakuten, during selection process isrequired. Rakuten Group, Inc. Homepage Link・Benefits:https://corp.rakuten.co.jp/careers/benefit/・Recruitment Information:https://corp.rakuten.co.jp/careers/information/ *Employment type is detailed・Rakuten Culture:https://corp.rakuten.co.jp/careers/culture/ #business #consultingsales #commerce #RakutenGORA
Locations
- Japan, Tokyo
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