Work ScheduleStandard (Mon-Fri)Environmental ConditionsOfficeJob DescriptionJob Summary: This role serves as a key member of the Corporate MarCom team, supporting BPS C2G business growth as well as pharma and biotech market penetration through integrated marketing communications execution.The position focuses on fit-for-purpose customer solution delivery, end to end marketing journey and customer experience enhancement through digital and data-driven marketing, including online/offline campaign, social media and trade media management, customer database and leads management, and marketing tools development, to enhance customer engagement and pipeline generation.Essential Job Functions and Accountabilities:Develop marketing programs aligned with business strategic initiatives and industry trend - Collaborate with BU marketing and strategic vertical marketing teams to prioritize marketing initiatives and build market insights with pipeline targetsCoordinate with enable functions, internal stakeholders and external vendors to ensure high-quality and timely delivery of marketing programsLead marketing programs execution with digital and data driven tactics, including SEO/SEM/GEO, customer database (CDP), data intelligence, trade media, etc.Own social media and SCRM operation and relevant content management, including campaign social content planning, creation and adaptation, platform management, and audience interactionManage the leads generation and nurturing, as well as business opportunity development, continuously optimizing marketing effectiveness with program execution data analysis and insights.Support development and deployment of marketing tools and platforms, enabling scalable and standardized MarCom executionManage and track marketing budgets and ensure performance ROIOther Job RequirementSome travel may be requiredDemonstrated ability to communicate verbally and in writing in English and MandarinSupervisory Responsibilities:None at this timeExperience Qualifications:Bachelor’s degree or above in digital, marketing, Life Sciences, Biopharma or related field5–8+ years of experience in data-driven MarCom, integrated marketing, or digital marketing, preferably in MNC marketing focus on life science and biopharma industryStrong experience in integrated marketing execution and digital/data-driven marketingFamiliar with CRM/CDP systems, marketing automation, and social media platformsStrong project management skills with the ability to manage multiple priorities in a fast-paced environmentExcellent communication and stakeholder management skills in a matrix organizationFluent in both English and MandarinCore CompetenciesBusiness and result-oriented mindset (focus on impact and pipeline contribution)Strong ownership and execution capabilityAnalytical thinking with data-driven decision-making abilityCollaborative, proactive, and adaptable in a dynamic environmentKey Differentiation Experience in life science or scientific marketing is a plusExperience in marketing tools/platform development and data marketing is highly preferred